Networking Know-How – The 4 Keys To Perfecting Your Networking Skills

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It can be argued that in many industries these days it’s far more a case of who you know than what you know, but building up your contact list can seem almost impossible at the start of your career. It’s undeniable that it’s easier to make connections once you’ve already got some under your belt but you shouldn’t let that stop you from trying. Luckily, this path has been followed many times before which means there are plenty of tools that you can add to your skillset to help fast track the process, like these for example:

Be Memorable 

Face-to-face interaction is still by far the easiest way to build relationships but if people forget about you the second you’re out the door, then you’ve put in all that hard work for nothing. Making sure you’re well presented and have quality business cards is a given but if you really want to excel, corporate promotional products can help you stand out from the crowd. Select items that are both useful and aesthetically pleasing and you’ll be sure to have a lasting impact. Plus, these items can provide flow-on benefits if one of your recipients’ friends or colleagues takes a liking to what you’ve given them.

Get Social

You can also expand your network through less traditional channels such as online networking sites. The key here is to actually use the site, rather than just having an account, treat it like your portfolio as, in a sense, it is. Make sure your work and achievements have a presence and use the site as a way to follow up and stay connected with those you’ve met at networking events. A simple message to the right person at the right time can make a major difference to your career trajectory and showcasing all your skills in one place online means that you don’t necessarily have to lug a bulky portfolio to all your meetings.

Strive For Constant Improvement 

Upskilling and expanding your knowledge is always good form but it can also be a powerful networking tool. Attending a relevant educational course or seminar isn’t just great for your development and self-improvement, it’s guaranteed to place you in a room full of like-minded people. This situation isn’t one where you’d go hard with a professional push but building friendships can be just as advantageous. Remember, no-one likes the person who’s clearly just out for career advancement so stay well away from your sales pitch and focus on making meaningful personal connections in this context.

Reach Out 

If there’s someone in your industry that you admire, then do your research and get in touch with them. Generic emails won’t cut it here because you’re essentially cold calling but if you put thought and effort into your approach you could find yourself with a new mentor. Tell them why you admire them, provide specific context for the conversation you want to have and point out any value that you can add through meeting up, even if it’s just buying them a coffee.

Networking will always be crucial to getting ahead in your career and the wider business world so it’s important to invest in building your skills early or you could miss out on valuable opportunities. Learn how to execute each of these key steps perfectly and build your skills from there. They’ll provide a solid foundation from which you can advance your relationships and career. Happy networking!

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