Artists express themselves and their personalities through their art. It’s the perfect way through which they can paint their emotional side without feeling oppressed. In the past, painters had to use limited offline venues to showcase their paintings. Musicians also had to jump into an endless search for a good label to sign them and adopt their music. Nowadays, all types of artists can simply share their art with the rest of the world online without bothering with the former technicalities. If you are confused about how you can follow the steps of many great modern artists and showcase your work online, here are some important tips to consider.
Build a Strong Online Portfolio
Many artists tend to ignore minor details when it comes to creating their online portfolios. You might easily fall under the wrong impression that portfolio websites are only beneficial to those who showcase their work online. The truth is, all artists need online portfolios whether they have chosen to depend on online platforms or those who prefer promoting their work in person. Even if you have a brick-and-mortar art shop, most collectors and art enthusiasts will still be tempted to hop online to verify your history and the authenticity of your work. This medium post explains that paying attention to intricate details such as the used template is rather important. Building a professional website will help you by giving a positive impression to your potential buyers and fans.
Use the Power of Social Media
Artists who are interested in entrepreneurship and making a living of something they enjoy can take huge steps forward using only the power of social media to promote their art. Even those who just want to share their artwork with their fans can still build a strong fan base on different social media platforms such as Pinterest or Instagram. Social media has also created a chance for fans to connect with their favorite artists and get to know their true identities. In the last decade, there have been groundbreaking changes in the way buyers and art lovers interact with their favorite artists and the art itself. You can simply jumpstart building a strong online presence by creating a dedicated account for your art on your favorite platform to start attracting those who are interested in your art.
Quality Photographing
Even if you have built a user-friendly professional website, it’s still useless without showing the true quality of your work. Photographing your work is just as important as creating a presentable portfolio website. High-quality photographs will give you a fair chance to communicate better with clients about your work, present yourself and your art, and being able to promote and sell your art. Using the right editing software and techniques will surely take your social media game to the next level.
In the past, there were much simpler and limited venues for artists to showcase their artwork. Nowadays, our digital world has opened unlimited resources for artists to be able to promote their work and connect with their fans online without even leaving the comfort of their houses. If you haven’t created a portfolio website or paid attention to your social media game, it’s time to jump on the bandwagon and find out about different ways that will help you in your career as an artist.
I’m a 20-something stay-at-home mother and wife. I have an amazing husband, a beautiful daughter, two loving dogs, and a lazy cat. I wouldn’t change my life for anything! I love to read, listen to music, cook and blog!
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