All those who come to an online platform for setting a business or earning money do two tasks in the starting. The first is they start working on making if the website, and the other one is learning the search engine optimization of the website. They understand that more than making a website, optimization is hard and needs plenty of time and skills to maintain.
Due to this, most people hire Auckland SEO Services to complete the task of their SEO. But even after hiring an SEO company, every website owner must have a little knowledge about SEO and how it works.
For such people, we are bringing up in detail the description of three types of SEO that are persistent in the online world.
On-Page SEO
The first type of SEO is on page SEO, which means all the optimization changes that can be done on the web page itself. There are plenty of things included in this portion of seo, and it is also the essential type.
Some of the on-page strategies are mentioned below.
- The very first change that is made under the name of on-page optimization is the content. It is checked that the customer likes the content a person is posting on their blog. Only that content must be added to the strategy that is liked and appreciated by the audience.
- The next is the keyword strategy. The keywords must be inserted in the web page correctly so that they are at a proper distance, and also, most of the people and the web crawler notice it.
- After that, the meta tags and the description are set on the website. These are the central portions of the page that is seen by the person in the first look. When a person searches, then they are taken to the SERP. The portion of the website that is seen at the SERP is the meta tags and description. If a person gets the proper value through this portion, then they jump into the website.
- After that, the next step is to add the website to all the other social media and link it with the site. Your website must show an option to contact you, subscribe to your email list and social media accounts also.
- After that, you should add a title to every page when you make a new page. With the title, it is easy for the visitor and Google to find the relevant content.
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Off-Page SEO
The next is the off page SEO, in which the changes are made outside the site with the help of other blogs to form a backlink. You need to take other websites’ help and add your link with a blog on another website. To make a backlink, there are several steps that the 1DM company checks to see whether it is good to make a link on this website or not.
- They see that how many other site owners have taken the website’s help to form their backlink. In case the number of links on that site is more, they try not to form one there.
- The next is the domain score. If you make a link at a less scoring page, then it will negatively affect your ranking.
- They will also check that what the website is related to? Sometimes the score of a site is good, but that is nowhere related to your niche. That is why one should avoid making a link on such websites.
Technical SEO
The final type of SEO is technical, in which the technical aspects of the websites are seen. First of all, in the technical aspect, it is seen that the website is running properly or not in mobile as there is a trend of mobile phone browsing.
After that, you should look at the loading speed of your page. You should check the speed at a normal 4g internet. If it is loading in 4-5 seconds, then it is fine; otherwise, you should take some steps to optimize your page.
The last step is adding an SSL certificate to your website. Due to this certificate, many people make up their minds to buy from your website or leave it.
I’m a 20-something stay-at-home mother and wife. I have an amazing husband, a beautiful daughter, two loving dogs, and a lazy cat. I wouldn’t change my life for anything! I love to read, listen to music, cook and blog!
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