Dog shows are one of the best ways to gather the community together and celebrate your love for the species. Whether you want to organise an agility course or simply look for the most pedigree puppy in your town, it’s important to ensure you attract the best furry friends your town has to offer.
In order to attract top notch contenders, you’ll need to put on a fantastic show. If you’re not sure how to go about this, you’ve come to the right place. Here are eight ways you can attract the best canines to your competition…
Promote Your Show on Social Media
Social media is an incredibly valuable tool when it comes to promoting events. Make sure to identify your target audience and tailor your ad campaigns accordingly. Include the date, time, and location of the event!
Reach Out to Neighbouring Towns
It’s important to ensure your event is heard in the neighbouring towns, as many people will drive down to enjoy a dog show. You can advertise your event with local veterinarians and dog shelters or simply hang up posters around the town.
Offer Irresistible Prizes
One of the easiest ways to attract top tier talent is to offer irresistible gifts for dog show winners. Aside from the standard trophies and ribbons, you can offer a weekend getaway or big cash prize.
Ensure a Diverse Line Up
When it comes to hosting a dog show, it’s important to be considerate of all breeds. Don’t be overly selective about who can enter. Instead, open the admissions to a wider group and encourage a diverse line up.
Create a Fun Programme
Although some dog shows are very serious, it’s always important to remember to have fun with the process. You can include categories that will inspire joy in guests, such as a prize for the waggiest tail or cutest cocker.
Offer Free Workshops
Another way to attract amazing dogs and their owners is by offering free workshops. You can host a few training sessions before the event begins. This will encourage people to come along and develop their skills.
Invite a Celebrity
Another way to boost your engagement is by inviting a well-known celebrity to take part in the event. You could ask them to be part of the prize giving ceremony.
Make a Lasting Impression
Last but not least, it’s important to make a lasting impression if you hope your guests return in the future. Make sure you treat everyone that attends with the utmost respect and kindness. You can even offer a small discount for winners who wish to re-enter the competition in the future.
Overall, you’ll know if your event was a success if your guests leave with a great big smile on their face. However, if you really want to make sure, you can always ask. Don’t be afraid to interact with attendees and ask them what they thought of the event, especially those top-notch contenders. Slowly but surely, you’ll fine tune your event to perfection.
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