Kim Kardashian has explored a wide variety of business ventures over the years, choosing to focus on fashion, beauty, fragrance, and even mobile apps. Although some of her businesses have since shut down, Kardashian has steadily built a strong business empire that shows off her business acumen.
Launched in 2019, SKIMS is one of Kardashian’s more recent business ventures, but it has made a very strong impression in this short time. With its sell-out collections and high-profile collaborations, is it fair to call SKIMS Kim Kardashian’s most successful business yet?
Origins
SKIMS is Kim Kardashian’s clothing brand, selling shapewear, underwear, loungewear (including hoodies, pants, tops, and sweaters), lingerie, dresses, pajamas, bodysuits, and accessories. SKIMS was founded by Kim Kardashian and entrepreneur Jens Grede in 2019, with the aim of being a
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